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World Ultra Wealth Report 2023
Navigating a Changing Philanthropic Landscape
Published by: Maya Imberg
Published on:

The 2023 Spotlight: The Wealthy in San Francisco

Published by: Maya Imberg
Published on:
Access a detailed snapshot of the wealthy in San Francisco. A new Altrata report explores their interests, asset holdings and source of wealth in this thriving metro area.

The San Francisco metro area is a global center for finance and technology and home to a large population of wealthy individuals. San Francisco has the second highest density of ultra wealthy individuals in the US, after nearby San Jose.

The 2023 Spotlight: The Wealthy in San Francisco provides a detailed snapshot of the wealthy in the region. The report begins with an overview of the size of this population by wealth tier and discusses both the city’s strengths and challenges as a future creator of wealth.

The report focuses on those at the top of the wealth pyramid: the ultra high net worth (UHNW), individuals with $30m or more in net worth. It highlights their key characteristics and reveals how they compare with those of the ultra wealthy at a national and global level. It looks at demographics, wealth source, industry focus, asset holdings, principal interests and philanthropic causes.

Using Wealth-X’s comprehensive database and detailed Wealth and Investable Assets Model, the 2023 Spotlight: The Wealthy in San Francisco provides unrivaled insight on this area’s wealthy, making it an essential read for any organization looking to prospect for and engage with this group of individuals.

Key Findings:

  • This metro area is a major wealth center and one of the highest densities of wealthy individuals in the world
  • The ultra wealthy of San Francisco tend to be younger than the US average
  • A high share of self-made fortunes and a focus on finance and technology


Maya Imberg is the Head of Thought Leadership and Analytics at Altrata. She is responsible for spearheading the company’s thought leadership efforts and overseeing its analytics and predictive modeling services commissioned by clients. She joined Wealth-X in 2016 as Director of Custom Research responsible for secondary research, data analytics and branded content. Maya has over fifteen years of experience in research, spanning market research, macroeconomics and financial services. Prior to joining Wealth-X, Maya held a variety of consultant and economist roles at the Economist Intelligence Unit and spent a number of years working for Datamonitor’s Financial Services practice. Maya holds an undergraduate and MSc degree in economics and comparative politics from the University of Pennsylvania and London School of Economics respectively.